APFIVE Integrating Quantitative and Qualitative Data
A researcher is proposing a mixed-methods study to examine the impact of social media usage on academic performance. Which of the following strategies most effectively integrates the study’s quantitative and qualitative data?
A
Observing classroom behavior without correlating it with students’ self-reported social media usage data.
B
Conducting a survey to quantify hours spent on social media and interviews to explore students’ perceptions of its impact on their studies.
C
Administering personality tests to determine the propensity for social media addiction without follow-up interviews.
D
Analyzing GPA records exclusively as an indicator of academic performance affected by social media usage.
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