Mixed Methods Research Design Integration
For a mixed-methods study investigating the influence of social media on academic performance, which research design provides the most effective integration of quantitative and qualitative data?
A
A purely quantitative approach using a pretest-posttest control group design to measure academic impacts.
B
An explanatory sequential design where quantitative results are further explored through qualitative interviews for deeper understanding.
C
A parallel design that conducts surveys and focus groups simultaneously without integration until the final analysis phase.
D
A fully qualitative ethnographic study that observes student behavior on social media platforms in different contexts.
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