Identifying Nonresponse Bias in Surveys
An email survey was distributed to a large sample of individuals, but responses were received from only 40 percent of the sample. If the nonrespondents have characteristics that differ significantly from those of the respondents, which type of bias is most likely to affect the results of the survey?
A
Nonresponse bias.
B
Undercoverage bias.
C
Systematic sampling bias.
D
Voluntary response bias.
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